Have you actually used Siri? They are absolutely garbage at anything even remotely resembling the basics of AI/LLM related after spending a decade on it.
Obviously, they haven't invested any money into it (well, apparently they will for iOS 17). When Apple does invest money, however, which they seem to be doing now, there are usually impressive results. Take the M1, for instance.
Im not debating the mechanics of why it’s so shit, I’m saying that they are many years behind everyone else and that it’s not obvious that simply throwing money at the problem is going to fix that for them or that they actually have much of a track record of making good software again despite unlimited budgets and many years of opportunity to prove otherwise.
It's pretty clear they made a conscious choice to keep Siri simple (as frustrating as that is). But this does not reveal anything about their capabilities with LLM based systems.
