Taken in a healthy organization, Conway's Law is not a bad thing. It is really just more of an observation. So... taken to this example, it sounds like the company is a confusing mess of people trying to figure out who they need to coordinate with to make something happen.
True. I was using it as an argument to adjust the system architecture, as well. My argument was it didn't matter really which changed to get things into alignment, but that having them be different was a bit of a concern.