So far I've done the design myself for my site http://cookblast.com/
After doing a little experimenting with Stumbleupon ads, and having a horrible bounce rate (>90%), I think my homepage needs improvement.
My current plan is to use Elance, following patio11's example https://hackertimes.com/item?id=1551817
Any good alternatives to getting a nice design without much of a budget?
Any specific tips on how to improve my homepage would also be appreciated!
Beyond that, I'm overwhelmed by the idea of searching over 16,000 cooking videos. It's likely that I'm not in your target demographic (28 year old single white male, rarely cook for myself), but I'm still not even sure where to start.
Do you know who your target user is? Do you know the pain points your product will solve for them? If not, try reading Steven Blank's Four Steps to the Epiphany. It might help you focus your development efforts.