At the very least, if I'm told that there are 50 questions spread over 10 pages and that 10 will require free-text answers, I'll be more mentally prepared for the onslaught. I hate getting to page 'x' only to find out that I have to start writing essays (and there's no way to look ahead either).
Most forms I come across are terrible and frequently lose my info. Only Wufoo and GoogleDocs have been tolerable (and actually quite friendly at times).
What I hate more than that is to be asked my credit card on the fourth step when I didn't even know I needed to pay to download that product (To try a trial for example)
Most forms I come across are terrible and frequently lose my info. Only Wufoo and GoogleDocs have been tolerable (and actually quite friendly at times).