Can't stress enough how great Compute is compared to EC2. A lot of the (enterprise) companies I work with are weary of going all-in on a particular cloud and prefer to hand-roll open source solutions instead of consuming cloudy services; the most they'll use is VMs, basic networking and storage (although GKE seems quite popular as well nowadays). GCP nails this use case IMO. It's fast to provision, reliable, rarely if ever fails during setup, and you don't need a separate start-up company to predict your costs. It's very much quality over quantity though, so whilst this is great and manages to capture a particular market I do think they need put out way more (perhaps lesser quality) stuff to stay competitive with AWS and to a lesser extent Azure.