How many "regular users" do you really think would spend the time to read about why they were down? They just know it was down and wanted it back up ASAP. And how would you better explain it to a layman? The servers crashed. We worked on it. It took longer than we wanted. They're back up again and we're working to make sure it doesn't happen again. How do you go further than that without getting technical?
Actually, I think that it wasn't even all that technical. They took their time to explain what shards are, etc, so their intended audience was still power users, at best. Not saying it's good or bad, just saying how I felt when I read the post.