This is almost identical to a drive-time site buffer in Esri Business Analyst (I’m a dev on that team). The next step is to create reports and infographics based on demographic data.
Basically, yes. For our day jobs we build predictive models that depend on dynamic spatial data pulls via the geoenrichment tool in various forms. Happy to discuss in more detail if interested.jonathan 'dot' wilson /at/ retailscientifics 'dot' com.
Screenshot: https://pasteboard.co/HxvXrzN.png