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For what it's worth:

I winced at the "tell them we're oversubscribed" recommendation, but didn't think less of them for it.

I am in exactly the same point with a product right now and wish I could find better advice than "make stuff up and throw it out there to see if it sticks". Credibility is expensive. I can't burn it on cold emails. You may not think I'm a liar for pulling that stunt... but you're not going to jump on the next email I send out, and I can't have that.

But, I sell to F500's, and WePay sells to neighborhood soccer teams. It probably worked peachy for them.



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