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> Out of curiosity, are you proud of Google’s ad business today and its impact on the world?

No. I'm pretty horrified at what it has become actually.

> If you could go back knowing what you know now, would you do it again?

Of course. But I would use my foreknowledge to try to steer things in a better direction.



Why "of course"? For the obvious financial benefit?

That aside, I can't fathom any other sense that amounts to "my scientific and programming expertise is required to build this ad business, and I feel a duty to do it".


> Why "of course"? For the obvious financial benefit?

Yes. Of course. :-)

Also because I feel like I kinda screwed it up the first time and it would be a chance to redeem myself.




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