Something I didn't include in the actual post: I don't want to say everything is easy. If one of your goals is to scale your service to a five-hundred box setup, that's probably "hard".
But everyone has those vague, important motivations in their lives that are more a matter of willpower than anything else. Those are the meaningful goals. Those are the "easy" goals.
But everyone has those vague, important motivations in their lives that are more a matter of willpower than anything else. Those are the meaningful goals. Those are the "easy" goals.