At the risk of getting downmodded, can I suggest that if you're getting helpful answers off EE, it would be nice to pay the subscription fee and help support the business?
It is EE's choice to play sleazy games where they represent one thing to search engines and deliver something else to the users who arrive at their site.
They can stop deceiving people about their public content and go to a standard gated subscription model any time they like. Until they do, the more people who work around their weasel tactics, the better.
It's fair to be irritated by the search engine listings.
I'm going to disagree that it's equally fair to swipe content that you find to be helpful from a subscription-based site without paying for it.
I guess I see it like this: I'm irritated that there's a Starbucks on every corner of the SF financial district; but that doesn't mean I go in and grab a cup of coffee off the counter when no one's looking. Regardless of my irritation, if I'm going to consume the coffee, I pay for it -- or else I can take my business to a different coffee shop or go to city council meetings and try to stop Starbucks from getting approved to set up shop on every corner.
I know a lot of us here have the skills to find workarounds to lots of business models, whether it's paying sub fees or viewing ads or whatever. But a lot of us are also trying to build our own businesses. And at some point, we're going to want our potential customers to play within our business models and do a fair exchange (of cash or ad views or whatever) if they get value out of the goods and services we provide. So it just seems like good karma to not go taking things you don't pay for from other businesses.
As for EE's tactics, a more constructive way to get them to stop is to let them know you don't like it, let others know, and let Google know.
