Most people who are annoyed by ads just use an ad blocker. I know there are people with ethical qualms about it, but "hates ads but has ethical aversion to blocking them" isn't a large enough market to support a VC-funded startup.
Ad blocking is a constant, annoying cat and mouse game. Also, it's inconsistent across devices. I can block ads much more easily on a PC than on my Android.
I'll happily subscribe to whatever service I find that's closest to what I've had with Neeva.
