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Honestly, I hope they measured something.

However, looking at the app, the moderation decisions, the 'firing', and just about everything that the admins do, I know they haven't measured anything.

I've worked in enough BigCos, startups, middle sized, &c. companies to know that Reddit's management, like literally every other company's management, is just making stuff up on the fly and hoping it works. Because that's all that they have ever done.



They probably measured click-through rates between users using the official app, versus third-party apps.

That's easy to measure.




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