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Great new video on how Dollar General operates and the impact, positive or negative on the area. I had seen something similar ages ago but this is a good one too. Or it's the same video, reheated.

However, it sells the boring usual cliché on how DG stores kill the local food stores: Dollar General sells the stuff they carry for far less. Well of course they do! Duh. While in the same video it is also shown that the local food store sells lots of things the Dollar General doesn't. Stop expecting to make a living by things you can't compete on. That just does not make sense. And the solution is NOT to get the other guy outlawed - that's tempting and seems easy but that only works in the short term. Shuffle prices around, carry other things, add services, change hours, do something! A potential issue could be that a tiny town may only be able to support so much retail activity. I don't think this one is in play. The stores of a small isolated town have a moat: their customers would have to drive at least 20 minutes, bus at least 40 perhaps, to get to the next store. And the small retail stores that persist all over Europe do NOT do so by selling the same stuff for more money. THAT is just dumb.

Another example shown in this video is 69 DG-equivalents within 10 miles of a downtown (all carrying the same things). There is plenty of buying power in that otherwise poor area. There should be space for other stores, probably for inexpensive fresh food and for more specialized stores. At least until Amazon figures out the fresh food issue. But obviously there isn't space for smaller stores trying to make a living selling the same things! Obviously?

For that matter, the video also describes the working conditions and salary of the DG-equivalents: minimum wage and employees who don't care. Another area where other stores can compete: by having a slightly more engaged workforce.

I would love to find videos discussing people who "actually did something rather than sit on their asses" and either it worked or failed. Pointers anyone?



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