Eep — traffic it seems to come in spurts. I've got a RewriteRule to send people to the App Store when I notice it being particularly bad, but I prefer to keep the site up so people can see the video and try the trial. Thanks for posting this link.
Sure, here's a screenshot of my hourly report for the past day. Note that the site hasn't gotten much traffic in general since most people come to it directly through the App Store — that is, despite pretty decent sales, the site has historically only had a few hundred hits a day.
Just for reference since a lot of people get this backwards as you did, i.e. is Latin for "which is to say" (literally id est, "that is"), while e.g. is Latin for "for example" (literally exempli gratia, "free example"). There is another cousin which doesn't get so much use, namely viz., literally vide licit or "clearly seen", which is a sort of drop-in replacement for "namely" -- it's used to enumerate or clarify an indirect reference, as opposed to id est which clarifies an indirect implication.
Wonderful tool! I've been doing this with the help of steer mouse and a clipboard history tool.
Maybe a bit to much to ask for, but how many sales are you up on now?
I was fireball'd once as well. It was the most intense traffic I had ever gotten haha. Surprisingly my homebrew django blogging platform with zero caching whatsoever held up fabulously!
Summary so far: Daring Fireball's traffic is so intense that it's almost scary. :)