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There's a concept that captured me, called Gruen transfer[1].

> the Gruen transfer is the moment when consumers enter a shopping mall or store and, surrounded by an intentionally confusing layout, lose track of their original intentions, making them more susceptible to making impulse buys.

It started with shopping malls, later affected e-commerce, and now the media industry as a whole (specifically here with livestreaming).

Seems like we have hit peak distraction by design here too. Not sure this is a valuable term to rally around, but it definitely describes the modern woes of every platform and service.

[1] https://en.wikipedia.org/wiki/Gruen_transfer



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