I don't get the part about Homebrew. If you're using Homebrew, it doesn't make a ton of sense to use Itch.io. Just use Homebrew. Seems like a more appropriate place to distribute a dev tool anyway. You could set up a patreon and print a link to it when appropriate. That's basically what Vim does.
Okay, but then the argument that Apple is charging them to certify their software and that is excluding hobbyists falls away doesn’t it? Now you’re not a hobbyist.
There is no reason to tie the method of payment together with the method of distribution. They could distribute it through brew along with an optional license configuration.
Downloading a cli from a browser is not convenient anyway. You need to copy the downloaded file somewhere that is loaded into the PATH.
And also, software that is downloaded from itch.io app does not require notarization.
homebrew voluntarily applies the quarantine flag on casks (ex: apps) so you still need to pay the apple dev tax to distribute your mini app that way, itch.io does not so you don't get the lying scarewall
I agree that Apple is dumb of course.