I think hmexx did not intend the money to be the major incentive. It seems to me that the major incentive there is seeing your idea finally implemented and having someone handle the part that you don't like or don't know how to do. However, as much as my ability is unknown from just this offer, I don't think it can be argued that it's any less than hmexx's marketing abilities -- he claims to be techie, not some hotshot marketeer.