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Interesting.

We're targeting business problems and coworkers since workers have better incentives to contribute (compared to friends), and businesses can see tangible cash value from being more creative.

The thought was that if a coworker sent you an invite/email saying - "I want your ideas on this", it'd be hard for you to not contribute. But I'm hearing that it breaks the work flow too much to expect people to leave email and their current task management tool to use our tool whenever they want to brainstorm. Is that because it feels like they're spamming their friends/coworkers, or because their friends/coworkers don't necessarily want to learn to use another gadget/app? Would it be different if we emailed your coworkers on your behalf saying "soneca just brainstormed x" - want to add your ideas and help her?

I think integrating into a team management tool is a great idea - or maybe directly into gmail like streak (www.streak.com).

Async definitely was what we were going for - busy people want to brainstorm with you and contribute ideas, but it's impossible to get 5 of them in a room at the same time. MonsterLumen should help with that.



I like the way you worded the email here "soneca just...". I think you will have to test a lot your copywriting, it looks to me that this will make all the differece in the world for your product.

When/if you implement it using email tell me, I would love to try it on a real world situation.


We definitely will.




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