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>So is this only a good response because apple succeeded so well or should they have done market research and done even better?

The gist is that it's not about how "well you do" money wise, but how well you do in producing what you think is good.

It's not advice for those who would prefer something subpar that would make them more money to something good that might not do as well. etc).



But this approach did make them more money.


Not that much. Machintosh wasn't a huge success at the time.

And anyway, that's beside the point. They didn't go to that approach to make more money, but because they felt they had to go to that approach.




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