I'm solo-founder and everything goes good for now. But I'm very stressed now and I think it would be better if I would have a co-founder. Our startup is ready and already launched 2 month ago. I found a good guy, that I think he can help me to grow our startup. Now he asks what part of my startup I'm going to give him.
I can't decide how much percent equity should I give him.
He is startup-savvy guy, knows SEO, online marketing strategies, online business growth-hacking etc. No coding skills.
Our startup is SaaS but our business model isn't on recurring revenue. Clients make one time payments.
Margin profit now: 80% revenue (team= me(founder)+3 employee+ 2 long-time freelance developers + tax)
Real revenue in first 2 months:
Oktober - 1st month – 1230 $
November - 2nd month – 9820 $
Revenue Prediction :
3rd month – 11000$
4th month – 20000 $
5th month – 25.000 $
6th month – 35.000$
7th month – 40.000$
8th month – 45.000$
9th month – 50.000$
10th month – 55.000$
11th month – 70.000$
12th month – 80.000$
13th month – 90.000$
December 2015 – 14th month – 100.000$
Total Revenue on end of 2015: 662.050 $
If you are looking for a simple formula, here is one that I see regularly on HN:
Will you pay him a salary, or just equity?
If it's just equity, %50, with vesting.
If it's salary, than between %0 and %50, with vesting.